Fabletics vs. Amazon

Fabletics is an awesome clothing company for women that are looking for athletic gear. This is the type of company that is flirting in a wonderful way because there’s so much social media promotion about it. Kate Hudson is one of the co-founders, and she has done an excellent job of recruiting other celebrities that are fans of her brand. She has a supermodel friend by the name of Chrissy Teigen that has stated that this will be the only athletic clothing that she uses for working out. This is a powerful statement to make, and it reaches a number of different women. Chrissy Teigen is the wife of John Legend, so music fans that are following Chrissy and John will learn about Fabletics even if they were not intentionally looking to hear anything about athletic clothing. This is the power of social media, and Kate Hudson is well aware that this may be exactly what she needs to compete with Amazon.

 

This Amazon websites is where everything appears to be sold through some vendors. So many things are being sold on this website. It can be difficult to even find something on this website of bountiful products. That is the reason that so many people are going to try Fabletics instead of Amazon. It has become the website that has been associated with nothing but athletic clothing.

 

Fabletics is heading down the same road in terms of valuation, and Kate Hudson is one of the main reasons for this. She has proven that she has the skills and the passion to take Fabletics to a wide range of consumers even if it means putting her acting career on hold. Fabletics is the company that has managed to reach a whole new crowd of consumers quickly.

 

There are a ton of companies out there that are selling athletic clothing. It is obvious that Kate Hudson has a lot of competition. She is making it possible for people to buy clothes that are fashionable. That is the difference between her workout gear and the clothes that are sold by other companies. This is a company that is going to be around for a while if Kate Hudson has anything to say about it. She has been able to bring forth a lot of line of clothes that was different from everything else. Fabletics changed the game, and Amazon must catch up.